3. Manage and Optimize Cross-channel Marketing Resources


3. Manage and Optimize Cross-channel Marketing Resources


We know that customers gravitate towards businesses that offer them the best experience. That is why having a complete cross-channel view of your customers helps you identify changes in the marketplace before your customers gravitate elsewhere. 

Having a complete view of your marketing channels from the same reporting view helps your teams break down physical silos and orchestrate a more well rounded and impactful marketing automation strategy for your web and mobile platforms. 

This drives the most ROI for the most successful digital brands:


MULTIPLE APP cross-channel usage metrics in the same reporting view


MULTIPLE APP cross-channel ACTIVITY charted in the same reporting view


MULTIPLE APP cross-channel metrics AGGREGATED so you don’t have to do the calculations separately


Our mobile-first web analytics solution captures data about your users’ actions on the web to paint a 360 degree view of your customer. By exposing behavioral patterns in this way you can drive user engagement on web and mobile channels.


To address the growing needs of web apps Localytics provides a mobile-first web analytics solution that that gives your business granular, real-time insights so that you can fuel deeper mobile engagement. 

Key Capabilities

Unlimited data collection

Real-time session tracking

Aggregated and split cross-channel metrics

Dynamic Audiences and Segmentation

Customizable and scheduled reporting

Extensive data export

Unlimited custom events and attributes



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Forrester Research's Vendor Landscape:
Mobile Engagement Automation Solutions

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